Whenever you start thinking about those delicious and mouth-watering doughnuts, you cannot stop thinking about Dunkin Donuts. Having changed their brand simply as Dunkin, they are among the leading doughnuts and coffee chains in the world.
In this article, we’re going to look at how to get a Dunkin Donuts Franchise in India. This guide will also help you learn about the history of that franchise, their USP for success, the benefits of opening a Dunkin franchise, how to apply, etc. If you are interested in starting your own business and becoming an entrepreneur, then please read the article till the end.
History of Dunkin Donuts
Dunkin Donuts was founded by William Rosenberg in 1950. He started the first doughnuts shop in Quincy, Massachusetts. After he found success in selling doughnuts to workers in factories and construction sites, William got the idea to start a doughnut shop. The doughnuts shop became a massive hit in Massachusetts that, in 1955, William began selling franchises of Dunkin Donuts to others.
The brand became a household name in the US that it got acquired by Allied Domecq, the owners of Baskin Robbins in 1990. It was rebranded to Dunkin Donuts and spread its wings around North America. In 2004, the brand was again renamed to Dunkin. Today the company is operating in more than 42 countries with around 12,900 stores all round the world.
What is the USP of Dunkin Donuts?
Dunkin Donuts has more than 10,000 shops throughout the US. It is the one-stop-shop for many Americans morning coffee and doughnuts. One of the main reasons behind the success of Dunkin Donuts is almost 100% of their shops are franchised. It literally means that all the shops are operated by businessmen belonging to the local community.
This gives a significant edge as it makes a lot easier to get along with your customers. Dunkin Donuts serves more than 50 varieties of doughnuts. Hence there is always one variety for everyone. Apart from doughnuts, they also take their coffee very seriously. No matter at what time of the day you drink a coffee, it always tastes the same.
Benefits of Running a Franchise of Dunkin Donuts
One of the most significant advantages of opening a Dunkin Donuts franchise in India is that the franchise is quite popular all over the world. Indian foodies have started a liking to doughnuts, and since it is a famous brand, it is guaranteed to attract a lot of footfalls.
They offer a wide range of items on their menu which includes:
- All-time favorite Donuts
- Signature Donuts
- Classic Donuts
- Value Donuts
- Spanish Latte
- Iced Tea
- Dunkaccino etc
The annual revenue of Dunkin Donuts stands at a staggering 1 billion USD. Hence, you can expect guaranteed returns for your investment. Not only in the US, but franchises all over India are also doing very well.
Advertising and Marketing
Since the brand is already quite popular, you don’t need to worry about spending your money on advertising or marketing the product. All you need to do is open the franchise and people will start walking into your shop.
Requirements for Starting a Dunkin Donuts Franchise in My City
Please read the instructions below as it provides all the details related to the requirements needed for opening a Dunkin Donuts franchise in your city.
To start this popular doughnut franchise in your city, you need to have a minimum space requirement of around 300-700 sq. ft. It can be either a rented space or even your own space, but it is important that it is located in a commercial area or a busy street.
Experience and Skills
One of the main requirements for taking a Dunkin Donuts franchise is that you need to have some experience in the food industry or managed to run a team of staff. Either way, if you have the passion and confidence in you, then you are always eligible to start any business you want.
Dunkin Donuts will provide you all the support and training you need to start your own franchise. They will even help you choose the right location that will give you guaranteed returns.
Every staff needs to attend the training program that will give them a basic idea about the menus being served in Dunkin Donuts and its way of operation etc.
Investment – How Much Does a Dunkin Donuts Franchise Cost in India?
To get a Dunkin Donuts franchise, you need to invest around one crore rupees along with a franchise fee that comes approximately 20 to 70 lakhs INR, depending on the location or city you choose to start the franchise.
Terms and Conditions
When you sign-in for a Franchise of Dunkin Donuts, you need to abide by the rules and regulations set by them which includes:
- The franchise shouldn’t sell any other items other than the approved list of the menu provided by Dunkin Donuts
- The franchise term is set at 20 years
- You need to dedicate all your time and efforts to the growth of the franchise etc.
How to Apply for a Dunkin Donuts franchise?
If you have the right experience, passion, and the resources needed, then you can always apply for a Dunkin Donuts franchise. Now let’s look at how to apply for the franchise:
- Jubilant Foodworks operates and maintains the Dunkin Donuts brand in India.
- To apply for a Dunkin Donuts franchise in India, you can send in your enquiries and contact them at email@example.com
- You can also contact them over the phone at +91-120-4090500
“Time to make Donuts” is a popular marketing campaign started by Dunkin Donuts. It propelled them to be named the 6th fastest growing brands in the US. The quick-service restaurant industry is always profitable in India as the foodies here are always quick to quickly catch on to the latest food items.
Hence, if you are looking to start your business in the foodservice industry, this is the right time as Dunkin Donuts is looking to expands its network in Tier 2 and Tier 3 cities throughout the country.
I hope the article has provided all the information you need to know about how to get a Dunkin Donuts franchise in India. All the best! Cheers!
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