Chicken is one of the most popular meat, as it is estimated that Indians consumed close to 3.8 million metric tons of poultry in 2019. Who would say no to a hot plate of fried chicken ribs? While Quick Service Restaurants (QSR) is a growing trend globally, fried chicken has become quite popular amongst the foodies in India. Five Star Chicken is one such company that is offering the best chicken to its customers.
In this article, we’ll take a closer look at How to Take Dealership in a Five-Star Chicken Franchise. This article will provide all the information right from the History of Five Star Chicken, its USP, benefits, requirements, and how to apply for a franchise, etc.
History of Five Star Chicken
Five Star Chicken was started in 1985 in Thailand by a leading multi-national company called Charoen PokPhand Foods, commonly known as CP Foods. In India, 5 Star Chicken started its operations in 2012 by opening its first QSR outlet in Bangalore, Karnataka. And they have never looked back and currently there are more than 300 outlets across the country. Five Star Chicken also has spread its wings in almost 9 countries, including Malaysia, China, Bangladesh, Myanmar, Vietnam, etc.
What is the USP of Five Star Chicken?
When it comes to the Unique Selling Proposition (USP) of the Five Star Chicken, “Farm to Fork” can be called as the main USP behind their success. In other words, CP Foods takes care of everything from breeding the chickens to producing feeds to maintaining integrated farms, everything is directly under the control of Five Star Chicken.
All livestock breeds are farmed under natural and organic methods, and no biochemical methods are not used. This kind of high-quality and safe breeding helps Five Star to achieve antibiotic-free chicken to its customers every other time. Another highlight of Five Star is that it emphasizes a lot on providing nutritious, tasty, and healthy food to its customers.
Benefits of Running a Franchise of Five Star Chicken
Before you invest in any business, you need to understand the benefits of that business thoroughly. Listed below are some of the benefits of running a Five Star franchise in your city:
Well Established Brand
By opting to open a Five Star Chicken franchise, you are opening an outlet that is part of a well-established and a popular brand that has more than 7000 outlets across the world.
Marketing Strategy
You never need to worry about marketing the brand or making it popular amongst the people. CP Foods spends a significant amount of money on marketing and they have a great marketing, and distribution strategy as well.
Thai Crispy – A Secret Recipe
One of the major highlights of Five Star Chicken is its Thai Crispy chicken. It is specially made using a secret recipe. It contains lemongrass along with some Kaffir lime flavors that give eating Five Star chicken a delectable experience.
Highest Quality Guaranteed
Cp Foods have invested a lot in food safety, nutrition, and technology to provide the highest quality all the time. People have also reciprocated that quality and turn out in large numbers to these QSR outlets. That is the reason why Five Star is still going strong for more than 27 years even amid heavy competition.
Requirements for Starting a Five Star Chicken Franchise in India
Please read the requirements specified below to open a franchise of five star chicken in your place:
Area Requirement
To get a 5 Star Chicken Franchise in your city, you would require a minimum space of around 100 to 150 sq. ft. It is also important to choose a location in a commercial area like a food court, shopping mall, railway station, airport, petrol pumps, hospitals, cinema halls, etc.
Experience and Skills
To be eligible to open a franchise, all you need is some experience to run a quick-service restaurant of your own and skills to prepare the foods and serve the customers.
Training
Five Star will provide all the needed training to all franchise owners about how to prepare every menu item, treat customers, and how to avoid waste of food items, etc. A team from Five Star Chicken will help you set up the outlet and run it in an efficient manner.
Investment – How Much Does a Five Star Chicken Franchise Cost in India?
To open a Five Star Chicken Franchise in your city, you need to provide a minimum investment of INR 4 to 5 lakhs. But many franchise owners have stated that it is a great opportunity and offers attractive returns on the investment in a quick time.
How to Apply for a Five Star Chicken Franchise?
To apply for the Five Star Chicken Franchise you can reach them through the online application or email or through the phone number.
Online Application:
You can apply for a franchise from their official website. The online application can be found here: Five Star chicken franchise Page
Email Enquiry:
You can also contact them through email for any inquiries related to opening a franchise of 5-star chicken in your city. The email address is:
franchisee.support@cp-india.com (For General enquiries)
mudasir@cp-india.com (For Karnataka enquiries)
harinikrishnapriyamalaka@cp-india.com (For Tamilnadu enquiries)
Through Phone:
Five Star Chicken also can be contacted through Phone:
Ph No: 99000 55623 (For franchise enquiries in Karnataka)
Ph No: 9591794004 (For franchise enquiries in Tamilnadu)
Once you are shortlisted, you will be contacted for the next round of discussion, where you will be required to submit some documents that will be specified to you by 5 Star Chicken Officials.
Final Words
Five Star Chicken is a proven business model and one of the most trendy and popular businesses out there. Quick service restaurants are found everywhere from malls, cinemas, sports arenas, railway stations, airports, etc. Hence, if you are thinking about starting your own business, this is the right time to start a franchise.
We do hope that the article has provided all the information you were looking for about Five Star Chicken and how to apply for a franchise etc. If you still have any queries, please post it in the comments section below, and we will be happy to provide all the answers at the earliest.