Do you know that Lenskart is one of India’s best online eyewear stores that sells prescription glasses and contact lenses, and sunglasses? And although Lenskart is a reputed online eyewear store, it also has 300 Lenskart franchises opened in different parts of India.
The company is working rigorously to expand its reach even further by opening more and more new franchises across the country. They bring forward an excellent franchise business opportunity for all the entrepreneurs who intend to enter the franchise world.
In this article, we will let you know how to start a Lenskart franchise in India and run it seamlessly.
History of the Brand Lenskart
Mr Peyush Bansal, Mr Sumeet Kapahi, and Mr Amit Chaudhary launched Lenskart in the year 2010 to make quality eyewear available to the common people of India that too at reasonable prices.
Although Lenskart is one of India’s best online eyewear platforms, it also provides new entrepreneurs with an opportunity to set up their own franchise businesses. Therefore, the company has marked its presence in the offline market with its 500 profitable franchises.
Lenskart is undoubtedly one of the fastest-growing eyewear companies, and these are some of the things that make it different from all the other similar platforms –
Range of Eyewear Brand and Designs
It offers a vast range of eyewear products from prescription glasses, sunglasses, and even contact lenses that, too, in various designs. Moreover, it offers products of premium eyewear brands as well as budget eyewear brands. Hence it has something to offer for every one of its customers.
Online and Offline Presence
Lenskart, when launched in 2010, was initially only an online eyewear store, but in the year 2014, the company launched its first franchise in Chandigarh. And since then is expanding its reach online as well as offline.
First Order Free
Lenskart has a unique way of welcoming its customers for the first time onto its online platform and offline stores. It gives first orders free to all of its customers, which is one of the reasons why Lenskart is so popular amongst people in general.
At Home Eye Test
Lenskart provides an at-home eye test facility to its customers in more than seven major cities of India with the help of its 170 trained employees.
Another unique facility that Lenskart offers to its customers is making home trials available for a variety of eyewear products. The employees of Lenskart visit your home with a set of eyewear products that you have selected so that you can try them on. And the best part about this service is that it is not at all compulsory to buy the eyewear products you tried on.
Lenskart offers eyewear products at a quite reasonable price, making it possible for even lower-middle-class family members to avail themselves of the proper products and ensure appropriate eye health care.
Why Should You Start a Franchise of Lenskart?
Following are the various reasons why you should take a franchise of Lenskart in your city,
Well Known Across India
Lenskart offers high-quality eyewear products at quite a reasonable price, owing to which it is popular across India, thereby having a large customer base both online and offline.
Quick Return on Investment
The break-even period of the Lenskart franchise business is just 10 to 15 months, which is quite small as compared to several other franchise businesses.
No Dead Stock
The company provides monthly refreshments of the eyewear styles. Therefore there is no dead stock in your franchise. Furthermore, it attracts more and more customers towards your franchise, as there is always something new to check out.
Lenskart offers a 25 to 30 % margin to its franchise partners, which ensures good profit generation.
No Royalty Fees
Lenskart charges no royalty fees to its franchise business holders, which makes it even more profitable in the long run.
Requirements for Starting a Lenskart Franchise in India
To get a Lenskart Store franchise in India, you must fulfil the requirements that the company states. Various parameters specified by the company are as follows –
The area requirement for starting a Lenskart franchise ranges from 300 to 500 sq. Feet. Moreover, the proposed space should be situated near the eye clinics, the marketplace, high traffic area, marketing complex, and malls.
Three to four employees should be enough to run the Lenskart Franchise business smoothly. However, it should be noted that one of the employees should have formal education in Ophthalmology, to do the eye check-up of the customers who visit the franchise.
Other than that, all the franchise employees should have proper knowledge about eyewear products, their designs, styles, etc. and good communication skills to interact with the customers.
However, it must be taken into consideration that the company itself will hire the staff members and provide further training.
The franchise business aspirant should possess entrepreneurial skills and proper knowledge of the eyewear industry. The person should be committed to growing the franchise business. And having a formal degree in ophthalmology would be additionally beneficial in the smooth functioning of the market.
The company will provide training to the employees of the franchise in the franchise itself. Going further, the company will provide operating manuals so that all the aspects and processes of the franchise business can be monitored effectively.
Investment – How Much Does a Lenskart Franchise Cost in India?
If you are interested in setting up a franchise of Lenskart then, you need to invest approximately 25 to 30 lakh rupees. In addition to it, franchise business aspirant has to pay almost INR 2 lakh to the company as a brand fee.
How to Apply for a Lenskart Franchise?
The process of applying for the Lenskart Franchise is straightforward. The franchise business aspirant should visit the official website of Lenskart. And click on the Franchisee link given on the home page. Then fill in the form provided on the screen and efficiently apply for the franchise. For further queries, you can write them an email or can contact them through their phone number.
Lenskart Franchise Contact Number
Email for Franchise Queries
Today the eyewear industry is one of the fastest-growing sectors in India. And it is expected to grow exponentially in the coming years. So it’s time that you take advantage of the available franchise business opportunity and step into the eyewear franchise business.
We hope the information shared by us proves to be helpful for you; however, if you have any further queries, let us know in the comment section down below, and we will get in touch with you soon.