Are you looking to open a Zomato kitchen franchise? You’ve arrived at the correct place. In this article, you will get every piece of information needed to get you started with your franchise business quickly.
Zomato is one of the leading Search and Discovery online food platforms in India and offers an exciting business opportunity and young and aspiring entrepreneurs to start a franchise business with the. In this article, we’ll be covering every piece of information needed to start a Zomato Franchise in India.
Story of Zomato – A Food Ordering Platform
Zomato was founded in 2008 by two Indian IIT graduates Deepinder Goyal and Pankaj Chadda. The company has more than 1.4 million restaurants and hotels under its wings. Zomato is present in 24 countries and more than 10,000 cities across the globe, and they serve more than 100 million foodies every month with quality food.
Started just as an online food delivery service, now Zomato offers various services, including Book a Table, Food at Work (Corporate Catering Service), Zomato Piggybank, Take Away Services, and Zomato Gold.
What is a Zomato Franchise?
Restaurants and hotels looking to expand their customer base and grow their business can join the Zomato Franchise and get their business listed on the Zomato platform. By getting listed, it means they agree to pay Zomato with a pre-defined commission percentage for every order placed on the platform.
How Does Zomato Delivery Franchise Work?
Zomato has its own delivery fleet to handle all deliveries. Still, due to increasing delivery costs, they have started looking for delivery franchises to help them in effectively delivering their orders. While Zomato is one of the leading online food delivery services in many cities, it still lacks in many cities. Hence, they are partnering with delivery franchises, and Zomato will give a fixed commission on every order delivered to the franchise.
Key Benefits of Owning a Franchise of Zomato
Becoming a Zomato restaurant partner can provide a lot of benefits, as listed below:
Piggyback on Zomato’s Marketing Strategy
When you become a Zomato franchise, you never need to go behind customers or spend money on advertising your restaurant or hotel. Businesses nowadays spend a lot of money on advertising and marketing on various channels, including print, media, billboards, website ads, social media marketing, etc.
Zomato spends considerable money on ads and marketing, and once you get onboard their platform, your business already begins utilizing their marketing strategies. And that is one more reason that Zomato charges a hefty commission percentage.
Never Worry about Your Delivery
One of the significant issues with restaurants handling online orders is delivery. The rising cost of fuel, resource cost, and timely delivery pose a lot of headaches to hotels and restaurants. This is where becoming a Zomato franchise helps a lot as you never need to worry about your delivery. The main selling point of Zomato is timely delivery, and they will take care of the order getting delivered on time.
Another highlight of Zomato is their review system. If your restaurant is excellent with good food and ambience, you will receive good reviews from customers. These reviews play a significant role when new customers are searching for good restaurants near their location. Reviews help people to understand the quality offered and come to an informed decision.
Excellent Customer Service
Zomato provides its customers with excellent customer service with a real-time order tracking system that allows customers to stay updated with their order deliveries. Even in case of a rare issue, the customer service acts quickly and clears the problem quite effectively. Customer service is paramount for their brand, and hence you cannot expect any kind of compromise on that end.
Requirements for Starting a Zomato Delivery Franchise in India
If you are wondering how to get a franchise of Zomato, then you need to fulfil specific requirements as specified below:
To be eligible to start a Zomato Restaurant Franchise, the restaurant needs to have a minimum kitchen space of 2000 to 3000 sq. ft. If you have more space than that, it is well and good. And if you own the place, then you submit the property documents to Zomato.
But if you are running from a rented place, you might need to get the originals from the owner of the place to get your franchise application processed further.
The Zomato Franchise cost in India comes to around 30 to 35 lakh rupees, and Zomato guarantees restaurants with an income of a minimum of INR 3 lakhs per month.
Zomato provides restaurants and hotels with detailed franchise manuals, and if needed, their support team is always ready to help you out. The team from the Zomato also will help in setting up the required IT infrastructure to manage orders.
Restaurants also need to provide the following documents to Zomato, which include:
- Firm Registration Certificate
- Food Safety and Standards Authority of India (FSSAI) License
- GST Number
Terms & Conditions
Zomato business model lays out a standard franchise condition with a term of 3 years for all business owners. Once the term expires, you can renew your franchise agreement with them.
Guidelines to Restaurants
Zomato business also provides a detailed set of guidelines for restaurants regarding how the name, address, menu, and other features that need to be specified make it as user-friendly as possible. You can see a complete set of guidelines on their official website.
How to Apply for a Zomato Cloud Kitchen Franchise?
To apply for a Zomato Delivery franchise, you can always contact their head office or their customer support team through phone or email, and they will guide you through every step in Zomato Partner Registration.
Zomato Franchise Contact Number
Zomato Head Office
Zomato Media Pvt Ltd
139-P, Sector 44,
Gurgaon, Haryana 122002
You can also find more details from their business page at www.zomato.com/business/kitchens
I hope we have provided enough information to allow you to understand the processes involved in starting a Zomato partner. If you have further queries, please feel free to let us know in the feedback section below.